Essays about: "advantages of online business"

Showing result 11 - 15 of 21 essays containing the words advantages of online business.

1. 11. An Email Marketing Plan for an Online Educational Startup Company: A Practical Approach

   University essay from KTH/Skolan för datavetenskap och kommunikation (CSC)

   Author : Tian Tian; [2014]
   Keywords : ;

   Abstract : Nowadays, online marketing, which adopts Internet technology as a mediumto deliver marketing information to customers, is becoming popular, and Emailmarketing is one important part in an online marketing strategy. This thesis istrying to find a systematical and suitable way for company to design andimplement an Email marketing plan. READ MORE

3. 12. A Fair Chance to Know It’s Fair : A study of online communication within the field of Fair Trade consumption

   University essay from Företagsekonomi

   Author : Sara Blomberg; Maria Busck; [2013]
   Keywords : Fair Trade consumption; Fair Trade; Fairtrade; ethical consumerism; qualitative content analysis; Facebook communication;

   Abstract : The rise of ethical consumerism has contributed to that organisations increasingly include CSR policies in their business and marketing strategies. Consumers want to make more ethically based purchasing decisions, and are guided by organisations’ ethical claims and by product labels. READ MORE

4. 13. Multi-channel Sales Distribution- Should Online Retailers Expand Offline?

   University essay from Högskolan i Borås/Institutionen Textilhögskolan

   Author : REBECCA SJÖLANDER; LENA LANGEGGER; [2013]
   Keywords : Multi-channel strategy; Online expanding offline; distant selling sales distribution;

   Abstract : The retail industry is in a motion of fascinating developments, it can be currently alleged that it is one of the most innovating fields within research. Online retailing in particular has experienced major changes in recent years. However, these developments are slowing down as online retailing is entering a mature state. READ MORE

5. 14. Developing new business strategies in a changing TV-industry

   University essay from Lunds universitet/Produktionsekonomi

   Author : Willem Sundblad; Joakim Twetman; [2013]
   Keywords : OTT-video; Product Bundling; Content Owners; Technology and Engineering;

   Abstract : Problem Definition The TV landscape is changing, with technological progress the industry is moving to become a more personalised experience, where the consumer can choose what to watch and when. The entrance of on-demand video services and piracy are rewriting the way people consume their favourite series and movies, which opens up a new market with new opportunities. READ MORE

6. 15. The Leaf project : a first application

   University essay from KTH/Kommunikationssystem, CoS

   Author : Federico Enni; [2011]
   Keywords : ;

   Abstract : Today large publishers are developing platforms via which their content, such as magazines, books, and newspapers, are distributed based upon the well established pattern of 'pay-per-content', via a multitude of mobile applications. Despite of the recent flourishing market of subscription possibilities, users currently have to buy single items of content at an average expenditure that is approximately equal to the cost of the printed media, because publishers are still investing in printing hardcover versions of their publications. READ MORE