Essays about: "bachelor international business"
Showing result 1 - 5 of 32 essays containing the words bachelor international business.
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1. Navigating the challenges of international business: an analysis of factors influencing the exit of multinational corporations.
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : ABSTRACT Date: [2023-05-30] Level: Bachelor Thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Naiymie Binta Arman Miriam Lini (00/02/27) (02/05/06) Title: Navigating the Challenges of International Business: An Analysis of Factors Influencing the Exit of Multinational Corporations. Supervisor: Edward Gillmore Keywords: Multinational Enterprises, Market Exit, Transaction Cost Theory, Institutional Theory, Isomorphism, Legitimacy, Entry modes (internationalization), Exit modes, Institutional distance, Institutional & Infrastructural hassle factors Research question: What are the internal and external characteristics that drive market exit? Purpose: The aim of this study is to investigate the internal and external factors that contribute to the exit of MNEs from foreign markets, and to provide insights for firms operating in foreign markets. READ MORE
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2. UNATTENDED DISTORTION - A study on how EU higher education objectives can appear distorted by level-, actor- and issue-dimensions of governance in Business and Economics bachelor’s programs at Swedish University Colleges
University essay from Göteborgs universitet/Statsvetenskapliga institutionenAbstract : The EU agenda for the whole education area is denounced vital for the economic and social growth of the Union. As such it infers involvement of other policy areas such as research and innovation, foreign policy, or migration for example. READ MORE
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3. The Utilization of Social Media Marketing in a B2B context- Marketing Decision-makers Point of View
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : To date, the rather new phenomena known as Social Media Marketing (SMM) has caught much attention from researchers and several studies have been conducted prior to resolving how this new phenomenon can be utilized by business-to-business (B2B) organizations. However, existing literature covering SMM has been mainly focused on the business-to-consumer (B2C) perspective, therefore, there is a lack of research in the utilization of SMM in a B2B context. READ MORE
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4. The Impact of Digitalization on Student Academic Performance in Higher Education : Investigating the change in academic performance of university level students after a sudden switch to digital education due to the COVID-19 outbreak. Case of Jönköping International Business School.
University essay from Jönköping University/Internationella HandelshögskolanAbstract : As in any other sector, the Covid-19 outbreak has caused many changes in education, and there is a reasonable expectation for this intervention to have a significant impact on the students and their performance. The purpose of this study was to analyse the effects of the digital semester, imposed on students due to Covid-19 outbreak, on student academic success. READ MORE
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5. How Marketing Managers Work with Social Media and Measure its Effectiveness : A multiple-case study focusing on the B2B context
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : In the past few years, a topic that has caught much attention by academia is the rather new concept of ‘social media’. Today, it is expected by business-to-business organizations to involve social media in their marketing activities. READ MORE
