Essays about: "green trust on the consumer side"

Found 2 essays containing the words green trust on the consumer side.

  1. 1. Implementing CSR in Fashion Companies: Increasing Green Trust During the Transformation Process Towards Sustainable Development : An Exploratory Analysis on the Influencing Factors of Green Trust in the Fashion Sector

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Janika Förnges; Britta Sieling; [2023]
    Keywords : transformation process towards sustainable development; sustainable development in the fashion industry; green trust on the consumer side; strategic CSR; organizational change;

    Abstract : Purpose – The purpose of this paper is to gain insights into consumer behavior to provide managerial implications on what fashion companies need to do to increase green trust during the transformation process towards sustainable development in order to increase green purchase intention. Two sub-research questions are raised to answer the main research question all- encompassing in the end. READ MORE

  2. 2. The Influencing Factors of Consumers' Intention to Purchase Carbon Labeling Products—A Study based in Shanghai, China

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Hui Hsuan Wang; Zhao Yin Chen; [2022]
    Keywords : ;

    Abstract : China has established the carbon labeling system in 2009 to quantify the greenhouse gas emitted by the product in the manufacturing process in the purpose of achieving the goal of carbon neutral. To promote the carbon labeling system working on products, not only regulate producers, consumer preference will also have a significant impact on production and the establishment of a green supply chain. READ MORE