Essays about: "how to promote tourist attraction"
Found 2 essays containing the words how to promote tourist attraction.
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1. Sustainable Tourism Development-An Economic Impact of Community Based-Tourism to Local Community: A case study of Amphawa Floating Market, Samutsongkhram province, Thailand
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : “Amphawa” the district in Samutsongkram province where is plentiful of natural resources, local wisdoms and unique fascination of waterside living lifestyle, the area was trading and transportation hub of lower central and western part included of Thailand. Amphawa is widely well-known and people are able to define how the area was. READ MORE
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2. Reaching the Japanese Tourist - A qualitative study investigating Australian Tourism Companies’ promotional efforts on the Japanese market
University essay from Sektionen för ekonomi och teknik (SET)Abstract : The purpose of this study is to investigate promotion within the tourism industry on the Gold Coast, Australia, focusing on tourism companies’ promotional efforts on the Japanese market. The aim is to answer the question ‘How can Australian tourism companies effectively promote themselves on the Japanese market?’ through five specific research objectives: (1) to get a better understanding of tourism- and attraction marketing, (2) to get familiar with the characteristics of the Japanese tourist and their travel patterns, (3) to investigate which factors in regards to culture, are influencing the tourism companies’ promotion in Japan, (4) to identify critical success factors for successful promotion of Australian tourism companies on the Japanese market, and (5) to identify similarities and differences between small and large companies when it comes to tourism promotion on the Japanese market. READ MORE
