Essays about: "publicity activities"

Showing result 6 - 6 of 6 essays containing the words publicity activities.

  1. 6. Corporate Social Responsibility : A genuine comittment or just good adverising

    University essay from Uppsala universitet/Teologiska institutionen

    Author : Helen Ekholm Piper; [2015]
    Keywords : corporate social responsibility CSR;

    Abstract : The importance of corporate social responsibility (hereinafter referred to as CSR) is on the rise, and more and more companies are engaging in activities such as cause-related marketing, employee volunteering and/or corporate philanthropy, commonly referred to CSR programmes. More than 80 % of Fortune 500 companies deal with CSR issues in the United States. READ MORE