Essays about: "the effect of internal communication"

Showing result 1 - 5 of 36 essays containing the words the effect of internal communication.

  1. 1. Cross-border Merger and Acquisitions: “The impact of tonality and effective communication on performance for acquiring firms” A study of Swedish companies

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Elizabeth Ramirez Garcia; Muskan Mathur; [2023]
    Keywords : Merger and Acquisition; M A; Acqusiition; Value Creation; Tone; Tonality; Firm Performance; Profitability; Announcement; Press Release; Communication; Financial Communication:; Business and Economics;

    Abstract : The research examines the effect of tonality on cross-border mergers and acquisitions (M&A) based on press release announcements. The impact of effective communication, tonality, and positive and negative words on the investor's behaviour and firm performance will be analysed to understand the impact on internal and external stakeholders. READ MORE

  2. 2. Perceptions and Challenges of Online marketing Professionals : Online marketing Professionals’ Perceptions of Challenges in the online campaign optimization process. A Qualitative Study

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Maria-Izabela Fieraru; Laura Tímea Kremeny; [2023]
    Keywords : online marketing campaigns; marketers’ perceptions; optimization process; challenges; the theory of planned behavior;

    Abstract : Online marketing professionals' perceptions about the challenges have got huge importance on marketing campaigns and conversion rates. Online marketing professionals' effective digital marketing strategies are crucial for businesses and clients to grow. READ MORE

  3. 3. The implementation of Intra-organizational & Inter-organizational learning in sustainability-focused organization

    University essay from Södertörns högskola/Företagsekonomi

    Author : Sarah Zarrad; [2022]
    Keywords : Intra-organizational learning; learning between projects; inter-organizational learning; sustainability; and organizational learning;

    Abstract : The growing increase in the scarcity of resources, along with the effect of businesses on climate change and the risk of next generation resources stability, has made sustainable development a main concern in business and a challenge of our time. The business sector is paying more attention to the sustainable development agenda, and a growing number of initiatives have beenimplemented to address it. READ MORE

  4. 4. A Change within a Change : A study of how a Scandinavian bank was challenged by the COVID-19 pandemic while moving operations abroad

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Oskar Lindberg; Hozan Arazo Dhaher; [2022]
    Keywords : Change management; emergent change; planned change; organisational change; multinational banking; organisational behaviour; COVID-19;

    Abstract : The world has been challenged by the COVID-19 pandemic since 2020. The pandemic affected all businesses, and the banking sector was no exception. Within this context, efficient change management (CM) is crucial to keep up with the changing business environment. Previous research has extensively covered the planned and emergent approaches to CM. READ MORE

  5. 5. Internal Market Orientation : A Remedy for Employees not Being Prioritized During a Merger and Acquisition?

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Mattias Lönnberg; Erica Permert; [2022]
    Keywords : Internal Market Orientation; Mergers and Acquisitions; Employee Satisfaction; Employee Retention; Communication;

    Abstract : This case study has researched the internal market orientation (IMO) in relation to a merger and acquisition (M&A) situation. Research within these two areas has been done to a great extent on their own. However, the combination of the two has not been made previously. READ MORE