Essays about: "thesis of SOCIAL entrepreneurship social media"

Showing result 16 - 18 of 18 essays containing the words thesis of SOCIAL entrepreneurship social media.

1. 16. Strategic renewal in retail companies by means of social e-commerce

   University essay from IHH, ESOL (Entrepreneurship, Strategy, Organization, Leadership)

   Author : Vilius Kirilka; Tautvydas Stukas; [2012]
   Keywords : Social e-commerce; social media; e-commerce; retail; corporate entre- preneurship; strategic renewal;

   Abstract : Social media has changed the way of communication and information exchange while e-commerce was a big inno- vation in retail business. The merge of social media and e- commerce has created social e-commerce which is a new phenomenon in retail business during past few years. READ MORE

3. 17. Internet Piracy and Entrepreneurial Growth

   University essay from Lunds universitet/Institutionen för informatik

   Author : Victor Andersson; Martin Eventorn; Christian Nilsson; [2012]
   Keywords : Entrepreneurial growth; Free; Microsoft; Napster; KaZaA; Internet Piracy; Technological Innovation; Social Sciences; Business and Economics;

   Abstract : Internet Piracy has become a phenomenon as a result of developed Internet technologies and file-sharing applications. With the growth of the Internet and the increased number of Internet users around the globe, the world is becoming ever more digitalized. Users are expecting digital information to be readily available at the touch of a button. READ MORE

4. 18. Social Media Marketing vs. Prevalent Marketing Practices Master Thesis : A Study of Marketing Approaches for Micro firms in Sweden

   University essay from IHH, Centre for Innovation Systems, Entrepreneurship and Growth; JIBS Entrepreneurship Centre

   Author : Muhammad Tariq; Abdul ghaffar; [2010]
   Keywords : Social Media Marketing; Conventional Marketing Practices; Relationship marketing; Adoption of social media;

   Abstract : Background In Sweden almost 90% of businesses are micro in nature which plays a pivotal role in the economy by generating employment opportunities as well as serving a source of instilling entrepreneurial spirit and innovation. Due to their invaluable contributions to the economy, their survival through revenue generating marketing practices has become an area of much more interest than ever realized before. READ MORE