Essays about: "website framework"

Showing result 1 - 5 of 121 essays containing the words website framework.

  1. 1. Orchestrating the service encounter in a digital era: How the presence of a greeting online service agent affects customers' experience of visiting a home electronics e-store

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Oskar Eskilsson; Elizabeth Lopez Alushkina; [2023]
    Keywords : Service encounter; Social presence; Mere presence; E-commerce;

    Abstract : The service encounter is to an increasing extent being transported to an online context. Companies are more and more often trying to create an initial point of contact when a customer enters a website. READ MORE

  2. 2. DESIGNING FOR SUCCESS: ENHANCING E-COMMERCE PURCHASE INTENTION FOR ONLINE CLOTHING RESELLING PLATFORMS : A Mixed Method Multiple Case Study of Usability Factors and a Practical Usability Framework for Success

    University essay from Jönköping University/JTH, Avdelningen för datateknik och informatik

    Author : Jorge Vicente Nieto; Donja Hoorn; [2023]
    Keywords : Usability; multiple-case study; usability framework; website usability; second-hand apparel market; purchase intention; usability constructs;

    Abstract : The Online Clothing Reselling Platforms (OCRPs) industry foresees ongoing significant market growth, building upon the expansion it has achieved in recent years. This trend makes it essential to understand how website usability factors affect consumer behaviour and identify practical opportunities for optimization in this specific context of e-commerce. READ MORE

  3. 3. Implementation of a Python library for offline utilisation of the VirtualChemistry webserver

    University essay from Uppsala universitet/Institutionen för informationsteknologi

    Author : Yasmine Odelbrink; [2023]
    Keywords : ;

    Abstract : This thesis discusses the implementation of a Python library, developed to provide an offline alternative to the website. The Python library interacts with a REST API that allows access to the Alexandria database used in READ MORE

  4. 4. Taking Corporate Communications and Marketing Strategies to the Next LevelThrough LinkedIn : A Case Study on a Company’s Brand’s LinkedIn

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Araitz Claramunt Oregi; [2023]
    Keywords : LinkedIn; Social Media Affordances; Social Media Marketing; Corporate Identity; Corporate Brand Identity; Brand Identity; Brand Image; Brand Position; B2B;

    Abstract : This thesis explores how organisations communicate and perform marketing nowadays, with social media platforms at the core of their strategic plan. Due to its high relevancy in B2B, the research is focused on LinkedIn and the effect of its affordances which will help dig deeper into the possibilities of using this particular social media platform as a means to define, build and shape company image and brand identity. READ MORE

  5. 5. Exploring the intersection of deceptive designs and user perceptions in the data economy

    University essay from Stockholms universitet/Institutionen för data- och systemvetenskap

    Author : Jonathan Andersson; Arvid Jedeur-Palmgren; [2023]
    Keywords : Dark patterns; Privacy; Data collection; Data economy;

    Abstract : When users in the EU visits a website, they will face a cookie consent banner because of the current regulations. A framework called “notice-and-consent” is in place to inform users about cookies and their intentions and to receive consent from the user. READ MORE