Exploring Nisu Culture: Unveiling the Complexities of the Female Gaze in Chinese Fan Communities

Abstract: This research paper delves into the realm of Nisu culture, an emerging fan subculture that has gained significant popularity among Chinese women in recent years. By examining the perspectives of Nisu fans and their engagement within the Nisu fan community, this study aims to present a comprehensive and authentic depiction of this cultural phenomenon. Additionally, the research explores the concept of the female gaze within the context of Nisu culture, shedding light on its complexities. Through interviews with Nisu fans and online participatory observations, a wealth of detailed information was collected, offering valuable insights into the multifaceted nature of Nisu culture. The findings highlight the diverse experiences and viewpoints of female fans, showcasing their varied forms of engagement and the nuanced manifestations of the female gaze. The gaze of Nisu fans extends beyond mere objectification, emphasizing emotional connections, and challenging conventional gender norms. By critically examining the development and limitations of Nisu culture, this study contributes to the ongoing debate surrounding its progressive potential and its impact on gender dynamics. This study emphasizes the need to go beyond a simple gender role reversal and advocates for equality, inclusivity, and the amplification of marginalized voices within fan communities.