Essays about: "Gustav Ingnäs"

Found 1 essay containing the words Gustav Ingnäs.

  1. 1. Motivating Millennials : A study on generation Y motivation

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Gustav Ingnäs; Kasper Heikkilä; [2015]
    Keywords : Generation Y; Motivation; Self-determination theory; autonomy; competence; relatedness; LinkedIn;

    Abstract : This thesis explores generation Y motivators. They are a growing group of young people among the general workforce, and they have different behavior and motivators at work. This paper explores effective motivating factors for this group of employees by studying a company, LinkedIn, which successfully motivates generation Y employees. READ MORE