Essays about: "Sara Åström"

Found 3 essays containing the words Sara Åström.

1. 1. Bridging the digital and physical worlds : The deployment of augmented reality in a retail setting – a case study on IKEA

   University essay from Umeå universitet/Företagsekonomi

   Author : Amanda Arestav; Sara Åström; [2018]
   Keywords : Marketing strategies; Augmented Reality; Customer Experience; AR Deployment; Retail industry;

   Abstract : Developments in digital marketing are putting pressure on companies to keep up in the rapidly changing market environment. To do so, companies must take proactive steps in identifying new strategies to optimize their customers’ experiences in a digital era of increasing customer demands for online solutions. READ MORE

3. 2. Biologisk mångfald i en urban miljö : att genom gestaltning öka biodiversiteten i Artilleriparken i Uppsala

   University essay from SLU/Dept. of Urban and Rural Development

   Author : Sara Andersson; Matilda Åström; [2013]
   Keywords : Ekosystemtjänster; gröna kilar; hållbarhet; hållbar planering; spridningskorridorer;

   Abstract : Den rådande förtätningstrenden i svenska städer leder till en minskning och fragmentering av grönytor. Det är ett hot mot den biologiska mångfalden och vidare för de ekosystemtjänster som är livsnödvändiga för oss människor. READ MORE

4. 3. If Everyone Knew What Everyone Knows, Everyone Would Know More- How Organisational Storytelling Can Be Used to Manage Tacit Knowledge

   University essay from IHH, Företagsekonomi

   Author : Sara Hedgren Sandberg; Johanna Johansson; Elin Åström; [2012]
   Keywords : Knowledge Management; Organisational Storytelling; Tacit Knowledge; Organisational Learning; Knowledge;

   Abstract : In order to achieve competitive advantage, organisations have to be strategic in their knowledge management. This specifically concerns the management of tacit knowledge, which is known as the intangible type of knowledge. READ MORE