Essays about: "awareness and revenue"

Showing result 6 - 10 of 37 essays containing the words awareness and revenue.

  1. 6. Sustainable Decision-Making in the Fashion Industry : How to influence the fashion industry to adopt more sustainable packaging solutions

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Elin Enlund; Jennie Nilsson; [2021]
    Keywords : The fashion industry; sustainability; packaging; e-commerce; drivers; institutional logics; barriers; product development; decision-making; LCA; platform; B2B.; Modeindustrin; hållbarhet; förpackningar; e-handel; institutionella parametrar; barriärer; produktutveckling; beslutsfattande; plattform; B2B;

    Abstract : Today, the fashion industry is responsible for 4 per cent of the global greenhouse gas emissions in the atmosphere and 20-35 per cent of the microplastics in the ocean. It is thereby a highly debated industry when it comes to environmental sustainability. READ MORE

  3. 7. Assessment of the impact of the Black Coffee Twig Borer, Xylosandrus compactus infestation in Ugandan small-scale coffee gardens, and the potential of its suppression through repellence in conjunction with push-pull technology

    University essay from SLU/Dept. of Biosystems and Technology (from 130101)

    Author : Advaith Chakravarthy Shankarkumar; [2021]
    Keywords : coffee; smallholder farmers; livelihoods; BCTB; SplatVerb; repellents; attractants; push-pull; sustainable alternatives; perceptions; stakeholders;

    Abstract : Coffee production in Uganda is an important means of income for smallholder farmers and extensively supports rural livelihoods. It contributes to about 20- 30% of the annual export revenue of the country. Yet, coffee production is challenged by many factors. READ MORE

  4. 8. Do They Practice What They Preach? : A quantitative study on how Generation Z’s purchase intention is affected by four CRM factors

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Emma Gerhardsson; Ida Bergh; Supakarn Thongpitaks; [2021]
    Keywords : Cause-Related Marketing; Generation Z; Communication; Purchase Intention; Cause Involvement; Message; Perceived Cause Fit; Donation Size;

    Abstract : Background: Cause-Related Marketing (CRM) is a popular marketing strategy where companies through this communication contribute to causes and engage their consumers by donating when they purchase a product and an amount of the revenue goes to charities. The concept has been divided into four different factors, being cause involvement, message, perceived cause fit and donation size. READ MORE

  5. 9. Implementation of Industrial Symbiosis : How can a collaborative network improve waste management?

    University essay from KTH/Fastigheter och byggande

    Author : Zaid Al-karkhi; Josef Fadhel; [2020]
    Keywords : sustainability; circular economy; construction waste management; industrial symbiosis; collaborative network; hållbarhet; cirkulär ekonomi; avfallshantering; industriell symbios; kollaborativt nätverk;

    Abstract : Global use of natural resources has accelerated during the past decade and emissions and waste have increased as a consequence. The construction sector is a major contributor to global carbon emissions and is responsible for as much as one-third of global greenhouse gas emissions. READ MORE

  6. 10. Effects of in-game advertising on brand awareness in virtual reality game interactions

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Savvas Papadopoulos; [2020]
    Keywords : In-game advertising; Sense of presence; Brand Recognition; Brand Recall; Memory; Virtual reality; ;

    Abstract : Advertisers keep seeking new ways to target a wider audience while game developers are trying to monetize their game. This study investigates how Virtual Reality (VR) interactions influence user's sense of presence and brand awareness; specifically brand recall and brand recognition. READ MORE