Essays about: "clothing swedish"

Showing result 16 - 20 of 141 essays containing the words clothing swedish.

  1. 16. Consumers’ Perspective on Loyalty Programmes and its Influence on Purchasing Decisions : A study on fast-fashion retailers’ consumers in the Swedish market

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Keyra Bonagas; Thu Giang Vu Dang; [2022]
    Keywords : loyalty programmes; consumer behaviour; fast-fashion retailers; brand loyalty; customer retention;

    Abstract : Background: With apparel and clothing being one of the most highly consumed products for everyday life, businesses within the fashion industry have much demand. In order to gain leverage in a competitive market, many retailers have different strategies and loyalty programmes have been an attractive way for customer relationship management. READ MORE

  2. 17. “ Shedding light on the influence of Covid-19 on online consumer behavior: A               qualitative study in the context of the clothing industry in Sweden.” : “ A qualitative study in the context of the clothing industry in Sweden”.

    University essay from Umeå universitet/Företagsekonomi

    Author : Afrin Akter Jenny; Menali Hasini Kumarage; [2022]
    Keywords : Online purchasing behavior; Covid-19; Theory of planned behavior; Future shopping intention; Subjective norms; Attitudes; Behavioral controls;

    Abstract : The Covid-19 pandemic outbreak has caused social destruction all across the world. In this thesis, we focus on the impact of Covid-19 on online consumer behavior. READ MORE

  3. 18. Examining the Post-purchase Behaviour of Second-hand Clothing : Extending Expectation Confirmation Theory

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Frida Hjerpe; [2022]
    Keywords : Collaborative fashion consumption; post-purchase behaviour; expectation confirmation theory; Swedish consumers;

    Abstract : Amongst production industries, the fashion industry is one of those with the most negative impact on the environment. Globalization has driven consumption of contemporary fashion products, such as clothes, to the highest quantities ever recorded in history. READ MORE

  4. 19. Can we play our way to a more circular fashion world? : A quantitative study about the impact of gamification on consumer attitudes and intentions to use C2C apps

    University essay from Umeå universitet/Företagsekonomi

    Author : Amanda Arnesson; Sofia Westman; [2022]
    Keywords : Sustainable fashion; C2C apps; Gamification; Sustainable consumption; Second hand;

    Abstract : As new styles rapidly replace the old and garments are discarded, fast fashion and clothing consumption contribute to a serious and negative environmental impact. Previous research and fast fashion’s negative sustainability consequences all imply that a change is required. READ MORE

  5. 20. Sustainability in the Clothing Industry - Fact or Fiction?: A Qualitative Study on How Swedish Clothing Companies Implement Sustainability Practices in Their Supply Chain

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Ingrid Törnkvist; Jacob Gerlee; [2022]
    Keywords : Supply Chain Management; Institutional Theory; Sustainability Goals; Greenwashing; Clothing Industry;

    Abstract : Academic and empirical evidence proves that measures have to be taken to ensure sustainable development. An increasing amount of clothing companies make statements that are in line with this, but whether or not they are living up to it is an ongoing discussion. READ MORE