Essays about: "descriptive research design methodology thesis"

Showing result 1 - 5 of 20 essays containing the words descriptive research design methodology thesis.

  1. 1. Rainbow Galaxy Adventure A gamified socio-emotional learning experience

    University essay from Göteborgs universitet/Institutionen för pedagogik och specialpedagogik

    Author : Franchesca Toledo Spets; [2023-06-19]
    Keywords : socio-emotional learning; socio-emotional education; gamification; collaborative learning; primary education;

    Abstract : Aim: The aim of the thesis is to describe and analyze how a gamified socio-emotional learning intervention influenced the perceptions of socio-emotional concepts and competencies for the participants. Framework: The research adopts a conceptual framework of collaborative learning. READ MORE

  2. 2. Cross-Cultural communication in Ghana : Hofstede’s cultural dimensions impact Ghanaian’s purchase decision

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Issa Assi; [2022]
    Keywords : Ghana; Ghanian; Culture; Cultural; Cultural dimensions; Decision-making process; Cross-cultural Communication; Purchase decision;

    Abstract : Purpose: The article describes how cross-cultural communication might impact purchase decisions in the fourth stage of the decision-making process. It also examines how cultural value influences the Ghanaian consumer. The results and conclusions aim to help MNEs comprehend Ghanaian culture. READ MORE

  3. 3. Understanding consumers’ perception of the end-of-life of a garment : Applying the Theory of Planned Behavior to consumers’ disposal intention

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Larissa Enderle; Carla Leonie Schiele; [2021]
    Keywords : End-of-life Phase; Theory of Planned Behavior; Consumer Behavior; Garment Disposal; Linear Value Chain;

    Abstract : Purpose The purpose of this master’s thesis is to investigate consumers’ perceptions of the end-of-life stage of a garment. Overall, the objective is to determine influencing factors that impact consumers’ disposal decisions to conceive a better understanding of post-purchase consumer behavior and formulate implications for both business and society. READ MORE

  4. 4. Understanding the Digital Future : Applying the Decomposed Theory of Planned Behaviour to the Generation Y's Online Fashion Purchase Intention while Creating and Using a Customised Avatar

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Eva Lancere de Kam; Jacqueline Diefenbach; [2020]
    Keywords : Virtual fitting; virtual fashion; virtual avatar; customised avatar; Theory of Planned Behaviour; Decomposed Theory of Planned Behaviour; Generation Y; online buying behaviour;

    Abstract : Abstract Purpose - The purpose of this master thesis is to research the Generation Y’s online purchase intention for fashion items while creating and using a customised avatar. Overall, the objective is to create a better understanding of this technology’s potential, formulate managerial implications for fashion businesses and strengthen business viability. READ MORE

  5. 5. How to compete with the funny cat video? : A qualitative study to describe how micro-sized firms can create customer engagement on social medias

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Jacob Dyberg; Per Nord; Johan Svensson; [2018]
    Keywords : Micro-sized firms; social media managers; social media; customer engagement; content appeals; social media targeting; social media timing and frequency; qualitative research; semi-structured interviews;

    Abstract : Background: Social medias have contributed to big changes in the way firms and customers interact with each other. Due to the great amount of people using social medias, firms have understood the importance of incorporating social medias in their marketing strategy. READ MORE