Essays about: "how is business research related to globalization"
Showing result 1 - 5 of 15 essays containing the words how is business research related to globalization.
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1. Cultural Impact on Standardization/Adaptation of the Marketing Mix - A Qualitative Study on MNEs in the Sportswear Industry
University essay from Göteborgs universitet/Graduate SchoolAbstract : In order for an international business to grow and secure competitive advantages, firms have to exploit and expand to new markets and pinpoint the importance of international marketing. Local market demand is highly related to cultural differences and consumer preferences which raises the dilemma whether firms should adapt their marketing mix to the new local market or use a cost-effective standardized model that is based on their host market. READ MORE
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2. Transformation Capability : Improving the ability to change in public organizations
University essay from Linnéuniversitetet/Institutionen för informatik (IK)Abstract : Changes take place every day in business and society. Some are relatively slow like for example changes related to globalization, demographics, and the environment. Other changes related to technology can be faster and more disruptive. READ MORE
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3. Records roles in Corporate Sustainability Reporting : An explorative study of corporate sustainability reporting from an archives and information science perspective
University essay from Mittuniversitetet/Institutionen för informationssystem och –teknologiAbstract : Calls for more responsible companies, have led to initiatives and legislations of sustainability reporting, in order to improve corporate transparency and accountability regarding companies economic, environmental and social impact. The aim of the research was to explore records roles in corporate sustainability reporting, which is discussed from an archives and information science perspective. READ MORE
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4. Management & Valuation of Intangible Assets in Swedish Holding Companies : An integrative model on how Swedish holding companies assess, evaluate and manage their intangible assets to maintain old and create new knowledge within their subsidiaries
University essay from Högskolan i Jönköping/IHH, FöretagsekonomiAbstract : Background: Companies operate in a dynamic and challenging business environment with a constant battle to become and stay competitive and achieve sustainable growth. The business environment has transformed rapidly in the past decade due to major globalization and internationalization processes, which have created a demand for mapping and understanding business value and core competences. READ MORE
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5. Cloud manufacturing from a production development perspective
University essay from Högskolan i Jönköping/JTH, Industriell organisation och produktionAbstract : Enterprises, companies and manufacturing industry are reshaping their business and manufacturing models, because of highly competitive markets that originates from the globalization phenomenon. Following that, new engineering paradigms and concepts are being used to achieve optimum level of agility, flexibility, creativity, efficiency and collaboration among the industries and businesses with distributed environments. READ MORE
