Essays about: "Anaïs LALLEE"

Found 1 essay containing the words Anaïs LALLEE.

  1. 1. Hello! How can I assist you today ? : An Analysis of GPT Technology in Supporting International Entrepreneurship

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Anaïs LALLEE; Nana MUCO; [2023]
    Keywords : GPT; ChatGPT; Artificial Intelligence Technology; Generative AI; International Entrepreneurship; International Business; Communication tool; Knowledge Leverage tool; Strategic Tool; Enhanced performance.;

    Abstract : This thesis investigates the applications and implications of Generative Pretrained Transformer (GPT) technology in international entrepreneurship. The research questions focus on how GPT can serve as a strategic tool, communication tool, and knowledge leverage tool, and how these applications influence decision-making, enhance performance, The findings from the analysis chapters highlights that GPT significantly contributes to strategic planning, market analysis, and operational management, thereby enhancing decision-making and performance. READ MORE