Essays about: "Anna Sandberg"

Showing result 6 - 10 of 11 essays containing the words Anna Sandberg.

  1. 6. (Ad)ventures in Global Education - A study on how international branch campuses in China recruit Chinese students

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Anna Sandäng; Joanna Sandberg; [2018]
    Keywords : Student recruitment; International higher education; Enrollment management; International branch campus; China;

    Abstract : Increased mobility of students and universities worldwide has resulted in a global education market, in which knowledge and financial resources are transferred across borders. One trend in the internationalization of higher education is to establish international branch campuses (IBCs), in which a university offers a degree abroad by collaborating with a domestic university. READ MORE

  3. 7. Integration of Digital Communication in B2B Companies : A qualitative case study of Company X

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Emelie Sandberg; Anna Öhling; [2017]
    Keywords : Communication; two-way communication; integrated marketing communication; IMC; digital marketing; digital platforms; B2B.;

    Abstract : In communication and marketing there have been a shift from a transaction focus with emphasis on persuasion to a relationship focus referred to as a two-way communication with increased interactivity. Traditional companies are challenged to understand how their business can take advantage and adapt to the digital changes and opportunities when it comes to communication and building relationships and gain the ability to anticipate and deliver what customers expect them to. READ MORE

  4. 8. The Klein-Gordon Equation and Pionic Atoms

    University essay from KTH/Teoretisk fysik

    Author : Anna Nolinder; Elin Sandberg; [2014]
    Keywords : ;

    Abstract : This bachelor thesis introduces the Klein-Gordon equation and pionic atoms through a historical review. It discusses properties of the equation and its continuity equation based on a comparison with the Schrödinger equation and its continuity equation. READ MORE

  5. 9. Open Innovation Channels : A multiple case-study: How MNCs select their Open Innovation Channels and the reason for selecting them

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Anna G Sandberg; Ivar Ingelman Lind; [2014]
    Keywords : Open Innovation; External collaboration; Open Innovation Channels; MNC;

    Abstract : In today competitive business environment MNCs need to extend their R&D and include external sources to explore and exploit knowledge; Open Innovation is used to meet this increased competitive environment. The aim of this thesis is to explore how MNCs act when they select their external collaboration channels; why MNCs select a specific channel of innovation and problems associated with the work. READ MORE

  6. 10. Gender and the Propensity to Initiate Negotiations: An Experimental Study from a Dyadic Perspective

    University essay from Handelshögskolan i Stockholm/Institutionen för nationalekonomi

    Author : Karin Hederos Eriksson; Anna Sandberg; [2009]
    Keywords : Gender Differences; Negotiation; Dyad Composition;

    Abstract : Recent research shows that women are less likely than men to initiate negotiations. In this study we examine whether this result holds for Swedish university students. We also extend previous research by investigating the effect of the gender of the negotiation partner. The results reveal that women are less prone than men to initiate negotiations. READ MORE