Essays about: "Celebrity Capital"
Found 3 essays containing the words Celebrity Capital.
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1. Bad Bitch, White Witch : A Study of the Crossover Star Personas of Supermodel-Actors Devon Aoki and Abbey Lee
University essay from Stockholms universitet/FilmvetenskapAbstract : While it is very common for supermodels to make the occasional foray into cinematic performance, and some of them manage to turn these forays into full-time careers in acting, it is very rare that supermodel-actors are afforded any academic attention. This thesis seeks to change this through a case study of two supermodel-actors: Devon Aoki and Abbey Lee. READ MORE
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2. The life of Kanye : a qualitative content analysis of Kanye West’s twitter practice
University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medierAbstract : Celebrity Twitter use has recently been the subject of celebrity studies. Performing authenticity and intimacy as well as engaging interactively with followers are considered central characteristics of ‘micro-celebrity’ practice, which is widely considered to be extensively utilized by celebrities in their use of Twitter. READ MORE
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3. Local Celebrity Endorsement : Can You Go Far by Staying Close?
University essay from Internationella HandelshögskolanAbstract : Celebrity endorsement consists of a written or spoken statement from a publicly known person, proclaiming the benefits of some product or service. Previous research on celebrity endorsement has proved it very successful in promoting brands or companies. READ MORE
