Essays about: "Competitive analysis"

Showing result 26 - 30 of 1412 essays containing the words Competitive analysis.

  1. 26. The role of customer-based brand equity in the direct-to-consumer business model

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lara Stahl; Elsa Dardeau; Paul Joubert; [2023]
    Keywords : D2C; direct-to-consumer business model; customer-based brand equity; perceived brand quality; brand awareness; brand image; brand uniqueness; Business and Economics;

    Abstract : This paper aims to explore and analyze the intricate relationship between the direct-to-consumer (D2C) business model and customer-based brand equity. This study utilizes a qualitative approach to gather primary data, aiming to gain profound insights into customer perspectives regarding the impact of the D2C business model on trust, loyalty, and value perception. READ MORE

  3. 27. Assessing Offshore Wind Power Potential in Fiji : A GIS-based Site Suitability and Feasibility Analysis

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Felix Askenberger; Victor Renefalk; [2023]
    Keywords : Fiji; Offshore Wind Power; Graphical Information System; Multi-Criteria Site Suitability Analysis; Fiji; Havsbaserad Vindkraft; Grafiska Information System; Multikriterie platslämplighetsanalys;

    Abstract : Renewable energy, including offshore wind power, is expected to play a significant role in mitigating climate change and meeting a growing demand on electricity. Fiji, a Small Island Developing Nation in the South Pacific, needs large quantities of additional renewable energy to achieve its NDC goals and has good natural resources for offshore wind power. READ MORE

  4. 28. Between Legal Dogma and Counterfactual Analysis: Exploring Jurisdictional Shifts in EUMR Post Article 22 Guidance

    University essay from Lunds universitet/Juridiska institutionen; Lunds universitet/Juridiska fakulteten

    Author : Nabyiel Pieter Marionell; [2023]
    Keywords : EU; EU law; EUMR; Competition Law; Law and Political Science;

    Abstract : The jurisdiction of the Commission to review concentrations under the provi-sions of the EUMR is established either by the turnover thresholds or the case referral system. In both of these cases, jurisdiction is established through quantitative criteria, with the exception of the case referral mechanism provid-ed for in Article 22 EUMR. READ MORE

  5. 29. Locating the Effects of Emotional and Aesthetic Labor on Performance Through the Lens of Flight Attendants : —An investigative qualitative study of a low-cost and a premium airline

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Athina Spyridonos; Hala Zeeb; [2023]
    Keywords : aesthetic labor; emotional labor; employee performance; flight attendants; low-cost airline; premium airline; motivation; Herzberg;

    Abstract : This research implemented a multiple case study design to investigate the effects of aesthetic and emotional labor in the premium airline context of Emirates, in comparison to the low-cost airline context of easyJet. This was achieved through the conduct of interviews with flight attendants from each airline as they are the frontline employees who are mostly concerned with the implementation of these standards. READ MORE

  6. 30. The Role of Managers in Big Data Analytics

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Oliver Bailey; Lorenzo Clavarino; [2023]
    Keywords : Big Data Analytics; Managers; Firm Performance; Skills; Management Styles; Artificial Intelligence; Competitive Advantage; Business and Economics;

    Abstract : Insights from Big Data can become sources of competitive advantage and a foundation for decision-making, leading to an extended use of such technologies in many firms’ departments. Even if it is common practice to invest in BDA, oftentimes these techniques are not exploited correctly, resulting in an unrewarded effort by companies (Dahiya, Le, Ring & Watson, 2022). READ MORE