Essays about: "Factors affecting attitude"

Showing result 1 - 5 of 49 essays containing the words Factors affecting attitude.

  1. 1. Employee Loyalty and the Factors Affecting It : A qualitative study comparing people with different working experience on their view of employee loyalty

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Frida Wiklund; Sandra Jansson; [2019]
    Keywords : Employee Loyalty; Social Identity Theory; Social Exchange Theory;

    Abstract : Having high employee loyalty is something which most organisation strive to obtain. Not only because of the morals of it, but also because of the fact that high levels of employee loyalty have been proven in many studies to increase operational performance. READ MORE

  2. 2. Sweden - we have a result! : The Melodifestivalen Brand and its Implications

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Charlie Bech-Jansen; Robin Eriksson; [2019]
    Keywords : Melodifestivalen; Brand Equity; Priming; Consumer Attitudes; Marketing Activities;

    Abstract : Melodifestivalen is one of Sweden's most viewed television programs. However, for the past few years, its viewings and ratings have suffered a decline. One explanation for this phenomenon is a change in the consumers' attitude towards the program, and a shift in Melodifestivalen's brand equity as a result. READ MORE

  3. 3. “Technology can always crash; pen and paper will always work.” : The Internet of Things in the Swedish Hockey League

    University essay from Högskolan i Jönköping/IHH, Informatik; Högskolan i Jönköping/IHH, Informatik

    Author : Pontuz Zachlund; Mathias Kallin; [2019]
    Keywords : Internet of Things; IoT Devices; Wearables; SHL; Ice Hockey; Team Performance;

    Abstract : Background: Internet of Things is one of the most important areas of future technology and countless of industries are directing attention towards it. IoT has now started to appear in the sport industry. One sport that has not been investigated to the same extent within the terms of IoT is ice hockey. READ MORE

  4. 4. Factors Affecting Employee Acceptance of Electronic Shelf Labels In a Mandatory Business Environment : -A Study Applying the UTAUT-Model in a Swedish Organization

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Natalia Baraslievska; [2019]
    Keywords : Technology Acceptance Model; Mandatory Business Environment; Electronic Shelf Labels; Employee perspective; Teknologi Acceptans Modell; Obligatorisk Affärsmiljö; Elektroniska prislappar; Medarbetarperspektiv;

    Abstract : Background: The retail industry is one of the most competitive industries today as the emergence of the e-commerce has put significant pressure on traditional retailers. As price change frequencies have doubled, physical retailers struggle to adapt to online retailers; and as a result, new technologies for price automation such as Electronic Shelf Labels has emerged. READ MORE

  5. 5. Brand image in the Sharing Economy : An exploratory study of how to achieve positive customer perceptions in the sharing economy

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Jacob Johansson; Oscar Folkesson; Jacob Henningsson; [2018]
    Keywords : Brand image; Brand equity; Brand management; Marketing; Sharing economy; Collaborative consumption;

    Abstract : Abstract Background: Most of existing literature in the field of sharing economy has focused on aspects of sustainability and business model structure. Research on brand image in the sharing economy has up until today not been an area of investigation. READ MORE