Essays about: "Daniel Mira"

Found 1 essay containing the words Daniel Mira.

  1. 1. The language of risk: A quantitative study on the effects of presentation format in risk communication

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Andreas Lidin; Daniel Mira; [2024]
    Keywords : Risk Communication; Numeracy; Presentation Format; Natural Frequencies;

    Abstract : Consumers are faced with everyday decisions requiring understanding and interpretation of risks and probabilities. One area where the importance of good risk communication is particularly salient is in modern healthcare where shared medical decision making is a central feature. READ MORE