Essays about: "Daniella Ramel"

Found 1 essay containing the words Daniella Ramel.

  1. 1. Social Identity as a Driver for Organic Food Consumption

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Kajsa Kristersson; Daniella Ramel; [2015]
    Keywords : Organic food; Social identity; Moral identity; Assimilation; Self-expression;

    Abstract : There has been a large increase in consumption of organic food in Sweden during recent years. The sales increase on the Swedish organic food market in 2014 was the largest in the world, which made the Swedish market interesting to study. READ MORE