Essays about: "Digital Companies"

Showing result 1 - 5 of 1035 essays containing the words Digital Companies.

  1. 1. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Moa Lind; Malin Morup; [2024-02-12]
    Keywords : Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

    Abstract : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. READ MORE

  2. 2. Unraveling Paradoxical Tensions in Digital Servitization Ecosystems : A case study in the mining industry

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Johannes Åström; Jakob Karlelid; [2024]
    Keywords : Digital servitization; Ecosystem; Paradoxes; Tensions; Digital tjänstefiering; Ekosystem; Paradoxer; Spänningar;

    Abstract : Purpose - This study aims to understand what paradoxical tensions arise within an ecosystem when companies collectively pursue digital servitization and how these tensions impact value co-creation. Method -  The study is an explorative single-case study based on the mining industry in Sweden and involves respondents from industry-leading organizations. READ MORE

  3. 3. Countering Terrorist Content Online: Removal = Success? : A Critical Discourse Analysis of the EU Regulation 2021/784

    University essay from Försvarshögskolan

    Author : Nina McCarthy Hartman; [2024]
    Keywords : Critical Discourse Analysis; Content Moderation; Counter-Terrorism; EU;

    Abstract : This thesis critically interrogates the underlying assumptions which legitimise the hard regulation of online platforms regarding terrorist content, by turning to the case of the EU Regulation 2021/784. Utilising qualitative critical discourse analysis, the study analyses how the EU's strategy against terrorist content online is discursively legitimised through the lens of Theo van Leeuwen's framework for discursive legitimisation strategies, focusing on moral and rational justifications. READ MORE

  4. 4. Exploring the use of low-code software development in the automotive industry : thesis conducted at the Scania engine assembly facility

    University essay from Linköpings universitet/Institutionen för datavetenskap

    Author : Matteus Henriksson; [2024]
    Keywords : low-code development; no-code; rapid application development; automotive industry; power platform;

    Abstract : The growing demand for IT professionals to develop and maintain software is creating huge concerns for organizations looking to keep up and build resilience. The trends show that there is a large shortage compared to the demand. Manufacturing companies are no exception to this, and the adoption of Industry 4. READ MORE

  5. 5. GDPR Compliance in EU-US Data Transfers - Examining the impact of the EU Commission’s 2023 adequacy decision on surveillance risks

    University essay from Lunds universitet/Institutionen för handelsrätt

    Author : Linda Kidwell; [2024]
    Keywords : General Data Protection Regulation; Adequacy Decision; EU Commission; Surveillance law; Third country data transfers; US intelligence agencies; Law and Political Science;

    Abstract : International data transfers serve to support the global economy, facilitating international collaboration and economic expansion. However this increased productivity comes at a cost, namely amplified personal data privacy and security risks. READ MORE