Essays about: "Entry New Markets"

Showing result 16 - 20 of 119 essays containing the words Entry New Markets.

1. 16. Competitive Strategies of Digital Platforms in New Markets : An analysis of the strategies and firm financial performanceof digital platforms entering competitive markets in theNordics

   University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

   Author : David Fouhy; Alfredo Pais; [2022]
   Keywords : PaaS; platform as a service; digital platforms; competitive strategies; return on assets; ROA; panel data; longitudinal data; panel data regression model; fixed effects; OLS model; firm performance; subsidy; seed and marquee users; piggybacking; micro market; profitability; quick ratio; debt ratio; working capital turnover ratio; sales growth;

   Abstract : Over the recent decade the world has seen an increase in businesses launching new, or changing theirbusiness model to, digital platforms. New and established businesses are flocking to digital platformsin order to evolve their business model and keep up with advancements in technology, such as cloudcomputing, which enables commerce and communication on a much faster and more streamlinedlevel. READ MORE

3. 17. Challenges faced by Chinese Brands in Internationalisation – Taking ‘Anta’ as an Example.

   University essay from

   Author : Fu Luomanni; Yang Liying; Wu Lisuichao; [2022]
   Keywords : Brand Internationalisation; Internationalisation; Anta company; Sportswear; China; MNEs; MNCs.;

   Abstract : Background: Since the Go Global policy in 1999, Chinese firms have been growing and expanding exponentially in the global market. The internationalisation of Chinese firms has attracted not only business partners, policy makers but also researchers with their unconventional process and method. READ MORE

4. 18. Assessing Dominance on Online Platforms - An analysis of how dominance and market power are assessed regarding online platforms under EU competition law

   University essay from Lunds universitet/Institutionen för handelsrätt

   Author : William Fagervall; [2021]
   Keywords : competition law; online platforms; big data; dominance; dominant position; market power; relevant market; SSNIP; network effects; multi-homing; data; Law and Political Science;

   Abstract : Strong online platforms, such as Facebook, Amazon and Google, pose new obstacles in the field of EU competition law. For example, the process of assessing dominance is generally divided into two steps: (i) defining the market and estimating the undertakings’ market shares and (ii) analysis of ‘other factors’ that are indicative of market power. READ MORE

5. 19. Sharing globally in a limited world : How sharecoms can internationalize by implementing M&As and/or strategic partnerships

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Karl von Wendel; Petter Nyström; [2021]
   Keywords : Internationalization; sharing economy; sharecoms; entry modes; mergers and acquisitions; strategic partnership; collaborative consumption; cross-border operations; foreign markets; platform;

   Abstract : During recent years the sharing economy has had an increased impact on the modern business climate, and the level of engagement among researchers has increased. The sharing economy is changing the way individuals perceive business and challenges traditional business models. READ MORE

6. 20. Motivations, Barriers and Collaborative Strategies at Entry on the Swedish Alternative Protein Market : A Resource Based Perspective

   University essay from Uppsala universitet/Industriell teknik

   Author : Kilian Nyssen; Buğra Kar; [2021]
   Keywords : resource-based view; market entry; entry motivations; entry strategies; stakeholder collaboration; alternative proteins;

   Abstract : The necessity of sustainable transitions has become more and more acknowledged in recent years. From these changes, specific markets have recently been emerging which are closely tied to sustainable development. READ MORE