Essays about: "Entry New Markets"

Showing result 6 - 10 of 119 essays containing the words Entry New Markets.

1. 6. Market Entry Through Networks : A Case Study of a Swedish SME

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Samuel Björkqvist; André Jonsson; [2023]
   Keywords : Centrality; Central Nodes; Intermediaries; Legitimacy; Liabilities of Foreignness LoF ; Liabilities of Outsidership LoO ; Social Network Theory SNT ; Trust;

   Abstract : Purpose – This study aims to look into how foreignness and outsidership affect the market entry of a SME and the individual firm's ability to access the correct network as well as look at which support structures are available for the individual firms entering into a new market. Theory/Design & Research Questions – By looking through the lens of Social Network theory, aspects of trust, legitimacy, nodes, foreignness and outsidership, this study has looked into the journey of a large hamburger chain in Sweden that has successfully entered into different markets outside of Sweden. READ MORE

3. 7. Shifting Gears: Entering the Automotive Vertical

   University essay from Lunds universitet/Innovationsteknik

   Author : Tobias Anderberg; Axel Svensson; [2023]
   Keywords : Online automotive advertising; performance-based pricing; classifieds; marketplaces; transactional models; monopolistic markets.; Technology and Engineering;

   Abstract : Tradera, Sweden's leading online marketplace for circular consumption, is considering entering the online automotive advertising market in Sweden as a new vertical to diversify its business. This thesis aims to determine if Tradera should enter the online automotive advertising market and to propose a strategic roadmap for entry if it is determined to be beneficial. READ MORE

4. 8. Exploitation of international opportunities : (A case study of Nordic cleantech firms in emerging markets)

   University essay from Högskolan Väst/Institutionen för ekonomi och it

   Author : Edet Daniel Andem; Mir Abu Naser; [2023]
   Keywords : International entrepreneurship. International opportunity exploitation. Cleantech opportunity exploitation. Opportunity exploitation in emerging markets;

   Abstract : This master’s research investigates how Nordic cleantech firms exploit opportunities in emerging markets. Emerging markets showcase significant opportunities for provision of sustainable cleantech solutions, which can be exploited by cleantech firms to enhance their commercial viability. READ MORE

5. 9. Data as a barrier to entry and an essential facility: Law & Economics Analysis

   University essay from Lunds universitet/Juridiska fakulteten; Lunds universitet/Juridiska institutionen

   Author : Kanan Khalilov; [2023]
   Keywords : data; essential facility; the barrier to entry; network effects; GDPR; DMA; Law and Political Science;

   Abstract : Within the context of the European Union Competition Law, a master's thesis entitled "Data as a Barrier to Entry and an Essential Facility: Law & Economics Analysis" conducts an in-depth investigation of the function that data plays in relation to competition law. The idea that data might be a valuable asset in the contemporary digital economy is presented in the very first part of the thesis. READ MORE

6. 10. Cultural differences in the cross-border M&A between Japanese and Swedish companies - A qualitative research on the influence of cultural differences and how the differences are addressed in cross-border M&A between Japanese and Swedish companies

   University essay from Göteborgs universitet/Graduate School

   Author : Anastasiia Chernova; Sueun Jeon; [2022-07-05]
   Keywords : cross–border M A; cultural clashes; organizational culture; Sweden; Japan; national culture; integration; post–acquisition; pre-acquisition;

   Abstract : Cross–border M&As are one of the most widespread entry modes for organizations to enter new markets, and the number of cross–border M&As is expected to increase in the future. Considering the process involves companies from different countries, the cultural aspect is crucial. READ MORE