Essays about: "Implementation e-crm"

Found 2 essays containing the words Implementation e-crm.

  1. 1. Critical Success Factors for Integration of Enterprise Resource Planning System

    University essay from Högskolan i Gävle/Företagsekonomi

    Author : Kambiz Kafi; [2018]
    Keywords : ERP; Legacy System; Critical Success Factors CSF ; Business Process Changes; Strategic and Tactic CSFs; Software Configuration; Software Alignment; Integration of ERPs;

    Abstract : Title: Critical Success Factors for Integration of Enterprise Resource Planning System   Level: Student thesis, final assignment for Master Degree (one year) in Business Administration   Author: Kambiz Kafi   Supervisor: Dr. Maria Fregidou-Malama   Examiner: Dr. READ MORE

  2. 2. Does electronic customer relationship management affect customer satisfaction and trust?

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Hoang Chau Lam; Qiuyun Li; [2017]
    Keywords : E-CRM; live chat system; e-service quality; customer satisfaction; trust;

    Abstract : Aim: This paper aims to explore and to understand how the E-CRM affects customer satisfaction and trust from customer perspectives in electronic commerce. Method: The research is an exploratory and qualitative study. READ MORE