Essays about: "Julia Lindqvist"

Found 2 essays containing the words Julia Lindqvist.

  1. 1. Travelling green : Variables influencing students’ intention to select a green hotel

    University essay from Högskolan Kristianstad/Sektionen för hälsa och samhälle

    Author : Julia Lindqvist; Mikaela Andersson; [2015]
    Keywords : The Theory of Planned Behaviour; green hotels; intention to visit; perceived moral obligation; environmental awareness;

    Abstract : Problematization: Tourism has a major impact on the environment. However, there is a conflict of interest making it difficult for the hotel business to decrease this impact. On the one hand, there is a pressure for environmentally friendly behaviour from society. On the other hand, the customers want to be pampered during their hotel stay. READ MORE

  3. 2. Destination branding : Perceived credibility in social media content

    University essay from Högskolan Kristianstad/Sektionen för hälsa och samhälle

    Author : Julia Lindqvist; [2014]
    Keywords : Credibility; UCG; social media; TripAdvisor; destination branding;

    Abstract : Problematisation: Credible information on social media affects potential tourists when chosing where they will travel. Thus, the competition for the attention of potential tourists makes the credibility aspect important to explore further. READ MORE