Essays about: "Master Thesis in strategic project management"

Showing result 16 - 20 of 24 essays containing the words Master Thesis in strategic project management.

  1. 16. The Entrepreneurs Prior Knowledge of Entrepreneurship : - A qualitative study of innovative Swedish SME:s.

    University essay from Sektionen för ekonomi och teknik (SET)

    Author : Malin Molin; Meron Goitom; [2013]
    Keywords : Entrepreneurship; Knowledge in Entrepreneurship; Entrepreneurial Knowledge; Entrepreneurial capital; Human capital; Qualitative study;

    Abstract : Title of this dissertation: The Entrepreneurs´ Prior Knowledge of Entrepreneurship. Date of seminar: 2013-05-27 Course/Subject: Strategic innovation management, Technical project management, Master dissertation 15 hp Authors: Malin Molin and Meron Goitom                            Supervisor: Navid Ghannad Keywords: Entrepreneurship, Knowledge in Entrepreneurship, Entrepreneurial Knowledge, Entrepreneurial capital, Human capital, Qualitative study Purpose: The purpose with this thesis is to describe which role the entrepreneur’s knowledge of entrepreneurship has played in the process from opportunity discovery to opportunity exploitation in innovative Swedish SME:s. READ MORE

  2. 17. A TYPOLOGY OF BRAND ORIENTATION - A CASE STUDY OF CORPORATE BRAND MANAGEMENT

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Gustaf Holmblad; Christina Ericsson; [2013]
    Keywords : Brand Orientation; CBIM Framework; Strategic Orientation; Market Orientation; Strategic Brand Management; Social Sciences;

    Abstract : ABSTRACT Title: A Typology of Brand Orientation Case Study of Corporate Brand Management Seminar date: 27/05/13 Course: Degree project in International Marketing and Brand management, Master Level, BUSN 39, 15 University Credit Points (15 ECTS). Authors: Christina Ericsson & Gustaf Holmblad Supervisor: Mats Urde Key words: Brand Orientation, CBIM Framework, Strategic Orientation, Market Orientation, Strategic Brand Management Thesis purpose: The purpose and the main focus of this study is to give empirical examples as well as to contribute to a typology showing ways in which organizations can be brand oriented. READ MORE

  3. 18. Realizing strategic intentions through projects – linking internal change initiatives to the corporate strategy

    University essay from Lunds universitet/Produktionsekonomi

    Author : Fabian Perssson; [2012]
    Keywords : Strategy implementation; programme management; project portfolio management; benefits realization; benefits management.; Technology and Engineering;

    Abstract : Background When projects and programmes are becoming ever more present in many of today’s organizations, these are also playing an increasingly important role in implementing the corporate strategy. This thesis is focusing on internal change initiatives, named BT initiatives, which aims at implementing substantial changes to the current organization. READ MORE

  4. 19. Trust and contract effects on the efficiency of the supplier-manufacturer relationships : A dyadic perspective

    University essay from Ekonomihögskolan, ELNU

    Author : Marjorie Laporte; Jérôme Le Duff; [2012]
    Keywords : contracts; trust; supply chain; supplier; manufacturer; relationship; efficiency; formal; informal;

    Abstract : Business Administration, Business Process & Supply Chain Management, Degree Project (master), 15 higher education credits, 4FE06E, Spring 2011 Authors: Marjorie Laporte and Jérôme Le Duff Tutor: Fredrik Karlsson Title: Trust and contract effects on the efficiency of the supplier-manufacturer relationships – A dyadic perspective Background: The current global situation leads to a tightening of the supply chains. Since supply chain management is primarily about managing relationships, developing an efficient relationship appears to be the best way to stay competitive. READ MORE

  5. 20. Driving Strategic Transformation : Case of Service Delivery in Telecom Industry

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Koorosh Shahdaei; [2012]
    Keywords : Management Control; Telecommunication; Service Delivery;

    Abstract : The aim of this paper is to sketch out a proposal for master thesis in the area management control. This thesis focuses on how managers should use the management control systems to enforce strategic transformation. These ideas are currently subject of academic and industrial research. READ MORE