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Found 2 essays matching the above criteria.

1. 1. Social Media: How to Interact with Millennials and Make Use of Self-Segmentation : A Case Study of Swedish Millennials’ Behavior on Facebook

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

   Author : Simon Andersson; Kevin Arnvaller; [2017]
   Keywords : Social Media; Segmentation; Customer engagement; Millennial Generation; Facebook; Self Segmentation; Influential Profiles; sponsored Content; Suggested Posts; Social Media; Segmentering; Kundkontakt; Millennial Generationen; Facebook; Själv-Segmentering; Inflytelserika Profiler; Förslagna-Inlägg;

   Abstract : Social media are online accommodations where users can interact with other users, which has become a phenomenon that has grown and completely exploded over the past decade. Companies are well aware of this and has invested a large amount of resources in order to establish a better contact with their customers. READ MORE

3. 2. Leadership for young professionals

   University essay from Blekinge Tekniska Högskola/Sektionen för management

   Author : Åsa Heurlin; Lina Lindquist; [2011]
   Keywords : Millennials; Leadership; Situational Leadership; SLII; Values ;

   Abstract : This thesis is about Millennials and Leadership. The main purpose is to analyse how companies can work with aspects of Situational Leadership to realise the potential of the millennial generation. READ MORE