Essays about: "Olivia Jonsson"

Found 2 essays containing the words Olivia Jonsson.

  1. 1. Men’s perceptions of endorsers : A qualitative study on how brand love affects men when being exposed to influencer marketing versus celebrity endorsement

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Elin Nome; Alicia Lindahl; Olivia Jonsson; [2023]
    Keywords : Brand Love; Influencer Marketing; Social Media Influencer SMI ; Celebrity Endorsement; Endorsers; Men; Source Credibility;

    Abstract : Influencer marketing and celebrity endorsement has grown in the past years and has become a vital part of marketing in the fashion industry. This field has been well researched, however a gap in the research is the focus on men and the role brand love has. READ MORE

  3. 2. Corrosion in the coolant circuit of Pansarterrängbil 203

    University essay from KTH/Materialvetenskap

    Author : Olivia Danielsson; Sonja Jonsson; Ida Mildenberger; [2016]
    Keywords : corrosion; galvanic corrosion; coolant circuit; water heater; aluminum; automotive; SEM; LOM; military;

    Abstract : The military vehicle, Pansarterrängbil 203 (PATGB 203) demonstrates a fault. There are some components in a coolant circuit that fail due to corrosion while others are unaffected. One of the affected components that will be investigated in this report is the water heater. READ MORE