Essays about: "Patrick Hammarlund"

Found 1 essay containing the words Patrick Hammarlund.

  1. 1. Foreign market entry mode – Developing the IndustryInternationalisation model

    University essay from Institutionen för ekonomi

    Author : Patrick Hammarlund; David Hansson; Viktor Hansson; [2008]
    Keywords : ;

    Abstract : The research on internationalisation goes back a long time. Despite this, there exist no theories on how different industries enter new markets, and by which mode of entry. This dissertation attempts to develop a model with the purpose to explain the differences in foreign market entry mode decision between industries. READ MORE