Essays about: "Simon Saxenbrink"

Found 1 essay containing the words Simon Saxenbrink.

  1. 1. Crowdfunding as a facilitator for Value Co-Creation : A Qualitative Case Study from a Service-Dominant Logic Perspective

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Alexander Kruse; Simon Saxenbrink; [2023]
    Keywords : Crowdfunding; Value Co-Creation; Service-Dominant Logic; Interaction; Behaviour; Actors; Community; Crowdfunding; Value Co-Creation; Service-Dominant Logic; Interaktion; Beteende; Aktörer; Community;

    Abstract : The purpose of the study is to examine how the crowdfunding context facilitates value co-creation from a service-dominant logic perspective. Previous studies on crowdfunding have focused on crowdfunding as a way to raise capital, but there is a need to examine how value is created from a service-dominant logic perspective to understand the crowdfunding context. READ MORE