Essays about: "Sofia Svedin"

Found 1 essay containing the words Sofia Svedin.

  1. 1. The Importance of Online Reviews : A qualitative study of how Swedish consumers search for information regarding accommodation

    University essay from Umeå universitet/Företagsekonomi

    Author : Tina Romanov; Sofia Svedin; [2014]
    Keywords : ;

    Abstract : As the Internet usage in the world has rapidly increased, information can now be shared and spread to individuals all over the world. Word-of-mouth communication that previously was communicated face-to-face can now be communicated online, through electronic word-of-mouth and user-generated content. READ MORE