Essays about: "Tom Holmin"

Found 1 essay containing the words Tom Holmin.

  1. 1. Improving branding - A case study of a small, niched, management consulting firm

    University essay from Linköpings universitet/Industriell ekonomi; Linköpings universitet/Tekniska högskolan

    Author : Tom Holmin; [2014]
    Keywords : ;

    Abstract : The competition within the management consulting industry is increasing and many of the smaller consultancies are having trouble attracting new business and achieving company growth. In order for smaller firms to be able to compete, many choose to focus on a niche market. READ MORE