Essays about: "Vätternrundan"

Found 1 essay containing the word Vätternrundan.

  1. 1. Marketingplan for Vätternrundan

    University essay from Institutionen för ekonomi

    Author : Jessica Hallros; [2008]
    Keywords : marketing strategy; situation analysis; sport event; cycling; Vätternrundan;

    Abstract : Aim: Vätternrundan is one of three cycling rides organised yearly in Motala,Sweden. It is one of the world’s largest cycling events in number of participants, but staying at the top requires constant reinvention and reconfiguration. READ MORE