Essays about: "challenges in entering international market"
Showing result 1 - 5 of 23 essays containing the words challenges in entering international market.
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1. The Challenges of a Swedish SME in Entering the Chinese market - A case study on the market entry process of Cibes Lift Group AB to the Chinese market
University essay from Göteborgs universitet/Graduate SchoolAbstract : MSc in International Business and Trade.... READ MORE
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2. Market Research for Foreign Market Development : A case study of a Swedish manufacturing firm
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Market research is a crucial element in a firm’s internationalization process. Expanding into new markets comes with a variety of challenges and high risk of failure which ultimately would impact a firm’s finances negatively. In order to reduce the uncertainty of entering foreign markets, market research is conducted. READ MORE
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3. Swedish Edtech Going Global
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : The educational technology sector is an emergent industry across the world. Highly technological ventures in this field from smaller national markets, such as Sweden, often find themselves soon outgrowing the domestic market, and choose to internationalise quickly to further their growth. READ MORE
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4. Overcoming liabilities in a psychic distant market. The case of Swedish SMEs in Singapore.
University essay from Göteborgs universitet/Graduate SchoolAbstract : MSc in International Business and Trade.... READ MORE
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5. Internationalization of Chinese MNCs in the Swedish Market : An Empirical Study on the Role of Institutional Structure and Socio-cultural Factors in the Process of Internationalization
University essay fromAbstract : China and Sweden are two key players that are highly involved with and significantly benefited from globalization. Sino-Foreign direct investment (FDI) and Multinational Corporations’(MNC) internationalization are major topics in the academic community of international business and management. READ MORE
