Essays about: "Victoria Hessling"

Found 1 essay containing the words Victoria Hessling.

  1. 1. Sponsor's created value of sponsorship : An examination of the different dimensions of commitment as drivers of value creation

    University essay from Mittuniversitetet/Avdelningen för ekonomivetenskap och juridik

    Author : Malin Åsberg; Victoria Hessling; [2015]
    Keywords : Sponsorship; Relationship Value; Effectiveness; Efficiency; Commitment; Relationship benefits; Shared Values; Trust.;

    Abstract : .... READ MORE