Essays about: "Virtual Personal Assistant"

Found 2 essays containing the words Virtual Personal Assistant.

  1. 1. What Speaks to Us: Comparing Attitudes to Text- and Voice-based Purchase Reminders

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Jakob Nordfeldt; [2019]
    Keywords : Voice technology; Virtual assistant; Marketing; ; Attitude; Reminder; AI; Linguistic Devices; Smart assistant; Alexa; Google;

    Abstract : Despite the rapidly increasing usage of virtual personal assistants (VPAs), little research has been devoted to how consumers respond to commercial VPA messages. This study makes an initial contribution by analyzing responses to a purchase reminder. READ MORE

  3. 2. Interface in Our Ears

    University essay from Lunds universitet/Ergonomi och aerosolteknologi

    Author : Joakim Vedmar; [2017]
    Keywords : Virtual Personal Assistant; User Centred Design; Technology and Engineering;

    Abstract : One of the current trends amongst the major software companies is Virtual Personal Assistants (VPA), such as Apple Siri, Google Assistant and Amazon Alexa. This market is growing rapidly, and the assistants are getting smarter and becoming more capable. READ MORE