Essays about: "Warranties"

Showing result 11 - 13 of 13 essays containing the word Warranties.

  1. 11. Internationalization of Chinese Construction Equipment Firms : “Take-off Drivers & Entry Strategies”

    University essay from Ekonomihögskolan, ELNU

    Author : Michael Halak; Charlene Reinke; [2011]
    Keywords : Interntionalization; Globalization; Mulinational; China; Brazil; XCMG; Sany; Construction Equipment; Take-off Drivers; Entry Strategy; Porter s 5 Forces; Uppsala Process Model; Terpstra s Model; Grant; Jansson; Industry Based View; Resource Based View; Institutional Based View; Triad Based View;

    Abstract : This master thesis investigates how Chinese construction equipment firms internationalize (i.e. how they enter new markets and how they are driven to exit their own). READ MORE

  3. 12. IMPACT OF GREY IMPORTS ON BRAND NEW CAR DEALERS : THE CASE OF MALAWI AND BOTSWANA

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Dziko Thunde; [2010]
    Keywords : Used Car; Motor dealers; Toyota; Toyota Malawi; Used Car dealers; Malawi; Botswana; Marketing; Car exporters; Used Cars from Japan; Second-hand cars; grey imports; Motor Centre;

    Abstract : Title Impact of Grey Imports on Brand New Car Dealers: The Case of Malawi and Botswana Background Rapid change in technology causes frequent improvements in durable goods like cars. Planned obsolescence and strict legislation make most car owners in rich countries like Japan to dispose off their cars and get new ones. READ MORE

  4. 13. In Search of an Integrating Product Model : Integrating Consumer Behaviour and Customer Value

    University essay from Ekonomiska institutionen

    Author : Andreas Bergius; Jenny Kragell; [2001]
    Keywords : Business and economics; Staffan Hård af Segerstad; Marketing; Product; Value; Consumer Behaviour; Ekonomi;

    Abstract : Background: The concept of the product is a multi faced problem, and involves issues such as core value, tangible and intangible products, services, warranties etc. It is a thick jungle of information regarding what a product can be said to be. Closely linked to the concept of the product are also the terms buying behaviour and value. READ MORE