Essays about: "business ethics"

Showing result 1 - 5 of 134 essays containing the words business ethics.

  1. 1. Ambush Branding: A reconceptualization of ambush marketing from the ambusher’s perspective

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Wouter Bruin; Viktor Sandberg; [2020]
    Keywords : Ambush branding; ambush marketing; sponsorship; brand identity; ethics; Business and Economics;

    Abstract : Thesis purpose: The purpose is to explore ambush marketing by reconceptualizing the phenomenon from the ambusher’s perspective in the context of mega sports events. Methodology: This study conducted a relativist ontology and a constructionist epistemology to allow for the most relevant interpretations of the empirical data. READ MORE

  2. 2. Introduction of a New Digital Technology in the M-Commerce Industry

    University essay from Lunds universitet/Institutionen för service management och tjänstevetenskap

    Author : Mohamed Hafi; [2020]
    Keywords : Customer experience; Technology; Ethics; M-commerce; Convenience; Enjoyment; Time distortions; Trust; Privacy concerns; Business and Economics; Social Sciences;

    Abstract : The objective of this study is to explore a new synthesized field and contribute to a better understanding of customer experience in relation to the introduction of new digital technologies focusing on the m-commerce industry. The core fields involved in the synthesis include technology, customer experience and ethics. READ MORE

  3. 3. A critical review of the intersection between design, ethics and technology : the social importance of designers and how ethics can truly be promoted through design

    University essay from Linköpings universitet/Institutionen för teknik och naturvetenskapLinköpings universitet/Tekniska högskolan

    Author : Jana Voykova; [2020]
    Keywords : ethical design; design ethics; critical design; speculative design; ethics; morality; technology; disruptive technology; innovation; autonomous vehicles; smart cities;

    Abstract : In his speech during the 2016 Speculative Design Symposium, held at the University of California, San Diego, Benjamin Bratton1 rightly argued that the job of 21st century design is to undo (much of) the design of the 20th.A number of recent controversial designs and practices in the business and public sphere have suddenly made ethical design (design ethics2) a hot topic in the design community. READ MORE

  4. 4. The exploration of the consequences of ethics to the online personal branders business

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Girgis Narouz; Filip Andersson; Joséphine Volt; [2020]
    Keywords : ;

    Abstract : .... READ MORE

  5. 5. Customer’s Understanding of Fast Fashion Firm’s Sustainability Work

    University essay from Karlstads universitet/Handelshögskolan (from 2013); Karlstads universitet/Handelshögskolan (from 2013)

    Author : Linnea Lång; Sara Forsberg; [2020]
    Keywords : Sustainable Development; Corporate Social Responsibility CSR ; Sustainability Reporting; Business Ethics; Sustainable Customer Behaviour;

    Abstract : In today's society, the levels of consumption are higher than ever, and we live in an era where sustainable development needs more attention. Fast fashion firms, in particular, have a negative impact on the situation, and customer’s consumption of clothes has resulted in several threats for the planet. READ MORE