Essays about: "corporate strategy process"
Showing result 1 - 5 of 187 essays containing the words corporate strategy process.
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1. A Developing Country’s Decision Making in Regards to Supplier Selection - A Multiple Case Study of the Hotel Industry in Bali
University essay from Göteborgs universitet/Graduate SchoolAbstract : The importance of supply chain management as well as the incorporation of sustainability within supply chain management is agreed upon in existing literature. It is stated that “a company can only perform as well as it is allowed by its suppliers” (Rezaei et al., 2016, p.8165), which makes the supplier selection process evidently important. READ MORE
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2. Leading the Change - Digital Leaders Facilitating MNEs’ Investment Behaviour
University essay from Göteborgs universitet/Graduate SchoolAbstract : In our ever-changing world guided by technological advancements and data-driven disruptions, enterprises need adaptation and development strategies to stay competitive. Digital transformation (DT) has great potential to help organisations maintain their market position in these turbulent times. READ MORE
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3. The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by the Management of a Retail Organization Through Rebranding
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by Management of a Retail Organization Through Rebranding Date of the Seminar: 2nd of June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Henriette Grønlund Christensen and Julie Melchior Eide Supervisor: Veronika Tarnovskaya Keywords: Sustainability, corporate branding, corporate rebranding, internal corporate rebranding, strategy as practise, sustainable corporate brands Purpose: The purpose of this thesis is to understand how a sustainable corporate brand is implemented by management of a retail organization through rebranding. Therefore, the thesis relates corporate rebranding to sustainability with the aim to understand the process from going from a corporate brand to a sustainable corporate brand. READ MORE
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4. Female Leaders’ Role in Corporate Sustainability Strategy Processes
University essay fromAbstract : Abstract Background: With the heightening pressure of climate change, the public as well as the corporate world calls for leaders that can drive sustainable development, hence tackling the challenges to come. Companies are facing growing pressure from both internal and external stakeholders to adopt sustainable practices. READ MORE
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5. A process to assess fossil-free transport transition pathways and develop a sustainability roadmap for transport purchasers
University essay from Lunds universitet/Internationella miljöinstitutetAbstract : Most (93%) of the greenhouse gas emissions in the transport sector come from road traffic in Sweden which includes passenger and freight transport activity (Trafikverket, 2022). The aim of this thesis was to understand pathways that transport purchasers can pursue to reach the fossil-free transportation goals from manufacturing plant to customer and to develop a process for assessing a market and developing a roadmap for achieving fossil-free transportation. READ MORE