Essays about: "customer benefit"

Showing result 6 - 10 of 234 essays containing the words customer benefit.

  1. 6. Support for autonomously driven systems in harsh environments. : Degree project for Master of Science in mechanical engineering with focus on innovation and sustainable product development

    University essay from Blekinge Tekniska Högskola/Institutionen för maskinteknik

    Author : Mohammed Aljafari; [2023]
    Keywords : Sensor; Temperature measurement; Maintenance free; Autonomous system; Sensor; Temperatmätning; Underhållsfri; Autonomt system; Design thinking;

    Abstract : Symptoms of harsh environments create pressure on autonomous machines to work wellwith the use of measurement devices. Sensors used within construction equipment vehiclessuffer from being covered with fogs of dirt, oil, water, and dust. READ MORE

  3. 7. Evaluating Marketing Initiatives using Explainable Machine Learning : An Alternative to Attribution Models

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : João Ferreira; [2023]
    Keywords : Explainable Machine Learning; Attribution models; Marketing Automation; Search Engine Optimization; A B testing; Definierad maskininlärning; Attributionsmodeller; Automatisering av marknadsföring; Optimering av sökmotor; A B-tester;

    Abstract : Since its inception, Marketing has always needed more clearly defined incrementality, i.e., a measurement of advertisement effectiveness. Nowadays, Marketing is an evergrowing business; within it, Digital Marketing is taking the spotlight. READ MORE

  4. 8. Implementation of a WMS through a value co-creation lens : A Qualitative Study Of Valueco-Creation From A Company Perspective

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Karen Mendoza Albornoz; Emerald Baldove Orsander; Isabelle Thoong; [2023]
    Keywords : Warehouse Management System WMS ; Value co-creation; resource integration; customer; supply chain; SCM; implementation; challenges; actors; information management; supply chain management;

    Abstract : Background: Today most companies strive to offer logistics services in a highly competitive market. In the ecommerce sector a WMS is a crucial element since these systems can handle different amounts of volumes. Implementing such a system can contribute positively to the value creation. READ MORE

  5. 9. B2C screening in the fuzzy front end : A case study on how B2C can adopt B2B innovation screening on the consumer insight screening process

    University essay from Luleå tekniska universitet/Industriell ekonomi

    Author : Jonathan Hadd; [2023]
    Keywords : ;

    Abstract : Purpose: The purpose of this study is to create practical guidelines for mid-level managers on how to structure their screening process of customer insights. In doing so, the study draws comparison between B2B and B2C innovation funnels and investigates what aspects the consumer market can benefit from in a global environment. READ MORE

  6. 10. Evaluating the Ownership of Personal data in the Cloud by Optimizing the IT Architecture : Applying a reference architecture to make the ownership of personal data more clear within an organization

    University essay from Uppsala universitet/Datalogi

    Author : Tilda Myrsell; Sofie Hulteberg; [2023]
    Keywords : Cloud computing; reference architecture; personal data; international standard ISO IEC 17789; data security; data ownership;

    Abstract : ​​Cloud computing is an area that many companies use in order to stay in line with technological development. To keep these systems productive and easily managed, a reference architecture can be used as a framework and also as a manual on how to structure an organization to suit its specific needs and goals. READ MORE