Essays about: "e-kronan"

Found 1 essay containing the word e-kronan.

  1. 1. Adoption intention towards e-kronan - An exploratory mixed-methods study of the Swedish public

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Herman Ohlsson; Simone Färdow; [2019]
    Keywords : CBDC; e-kronan; Adoption intention; TPB; TAM;

    Abstract : Sweden is quickly heading towards becoming the first-ever cashless society. Partially fuelled by a payment market evolving at a staggering rate, along with shifted consumer trends towards newly introduced digital service suppliers Swish, iZettle and Klarna to name a few (Berg, 2017). READ MORE