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Showing result 11 - 15 of 23 essays matching the above criteria.

  1. 11. The influence on ethical behaviour of established foreign companies when entering emerging markets - A case study of two Swedish companies in Kazakhstan.

    University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)

    Author : Tamila Medetbekova; [2016]
    Keywords : Foreign direct investment; emerging markets; Kazakhstan telecom market; market entry strategy; corporate governance; corporate social responsibility; business ethics; ethical behaviour; ethical dilemma; internal confrontation; corruption;

    Abstract : Background: Companies always look for opportunities to expand their businesses internationally as it is the way for them to grow beyond its current status. Nowadays, emerging markets seem to be very attractive in terms of economic growth. Thus, there is a tendency towards foreign direct investment inflows to emerging market economies. READ MORE

  3. 12. The effects of the institutional context on a foreign company´s entry strategy when entering an emerging market : A case study: Väderstad-Verken AB

    University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakulteten

    Author : Yevgeniya Ushakova; [2015]
    Keywords : Emerging markets; formal institutions; informal institutions; institutional voids; entry mode.; tillväxtmarknader; formella institutioner; informella institutioner; institutionella tomrum; etableringsform;

    Abstract : Background: More foreign companies expand into emerging markets and such markets differ from developed ones. Emerging markets present opportunities and challenges for foreign companies. Challenges include many environmental factors, cultural differences, economic uncertainties and weak institutions. READ MORE

  4. 13. Market Entry Mode Strategies – A study of Bangladesh Mobile Telecommunication Market for Foreign Companies.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Debashish Barua; Mahmudur Rahman Chowdhury; [2014]
    Keywords : Market entry mode; Entry types; Firm level factors; Country level factors; Bangladesh mobile telecom market.;

    Abstract : Background: Now-a-days, the forces of globalization derive firms to go to international market. When a firm thinks to expand its business outside of the home market, it needs to explore the form of operation through which it will enter into the foreign market. International entry mode research deals with this matter. (Brouthers et. READ MORE

  5. 14. Foreign Market Entry Strategy & International Franchising : Doing Business in Morocco

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Rania Akhsassi; [2014]
    Keywords : Entry strategy; Foreign markets; Franchising; Moroccan market; IKEA; Globalization; entry mode; PESTEL analysis; Cultural distance; entry mode influencers; global markets;

    Abstract : Today’s market environment is increasingly growing due to the economical globalization; with international trade, financial transfers and foreign direct investments the economy is becoming highly interconnected. The advances in communication and transportation technology combined with free-market ideology, have given products and services remarkable mobility. READ MORE

  6. 15. Institutions, Transaction Costs and Entry Mode Decisions : The Case of Swedish SMEs in India

    University essay from Institutionen för marknadsföring (MF)

    Author : Sebastian Laier; Marieke Schramma; [2013]
    Keywords : SME; India; Institutions; Asset Specificity; Behavioral Uncertainties; Entry Modes;

    Abstract : In the current third wave of internationalization companies from mature markets are investing in emerging markets and increase their foreign activities. For this internationalization process, companies need to enter the market with an appropriate entry mode strategy. READ MORE