Essays about: "factors influencing tourists"
Showing result 11 - 12 of 12 essays containing the words factors influencing tourists.
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11. Socio-economic driversinfluencing sustainability in asocial-ecological system : Insights from whale shark tourismin northern Quintana Roo, Mexico
University essay from Stockholm Resilience CentreAbstract : Wildlife tourism is promoted as a livelihood alternative activity to extractiveuse, such as the case of whale shark interaction in Quintana Roo, Mexico. Whale sharksseasonally aggregate (from May to September) northeast Yucatan peninsula, where theyannually attract about 20000 visitors. READ MORE
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12. Reaching the Japanese Tourist - A qualitative study investigating Australian Tourism Companies’ promotional efforts on the Japanese market
University essay from Sektionen för ekonomi och teknik (SET)Abstract : The purpose of this study is to investigate promotion within the tourism industry on the Gold Coast, Australia, focusing on tourism companies’ promotional efforts on the Japanese market. The aim is to answer the question ‘How can Australian tourism companies effectively promote themselves on the Japanese market?’ through five specific research objectives: (1) to get a better understanding of tourism- and attraction marketing, (2) to get familiar with the characteristics of the Japanese tourist and their travel patterns, (3) to investigate which factors in regards to culture, are influencing the tourism companies’ promotion in Japan, (4) to identify critical success factors for successful promotion of Australian tourism companies on the Japanese market, and (5) to identify similarities and differences between small and large companies when it comes to tourism promotion on the Japanese market. READ MORE
