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Found 5 essays matching the above criteria.
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1. Sustainable Business Models and their Practices - An explorative study through the lens of Practice Theory in the Hotel Industry
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : Due to the serious problem of greenhouse gas emissions in our atmosphere driving global warming, the need for sustainable initiatives has become an imperative for companies which leads to the necessity of operating sustainably. However, to avoid taking a weak approach to sustainability, it is imperative for companies to carry out a transition involving all three dimensions (environmental, economic, and social) of sustainability across the organization. READ MORE
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2. Adopting CS towards International Hotels' B2B customers in international markets : A Qualitative study in B2B context
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Background: As mentioned by the hoteliers in our study, the Saudi Arabian markets are not in a full usage or application of Corporate Social Responsibility (CSR). There have been several reviews formed by the United Nation Development Program show the efforts done by the different sectors of the country to reach the 2030 Agenda which aim for a sustainable development. READ MORE
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3. A CASE STUDY OF THE PROCEDURE OF DEVELOPMENT OF A LARGE REAL ESTATE PROJECT IN SÃO PAULO, B RAZIL
University essay from KTH/Bygg- och fastighetsekonomiAbstract : This thesis report presents the process which has been followed to develop a large real estate project in São Paulo, Brazil where the buildings remaining on the site are landmarks. The report includes an extensive case study the Matarazzo Project about which I performed the analysis of the procedure of development during my internship at SCPM – a French Project Management company. READ MORE
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4. Creating marketing strategies for wedding business unit of Amari Atrium Hotel
University essay from Akademin för hållbar samhälls- och teknikutvecklingAbstract : Abstract Date: May 29, 2008 Course: Master Thesis (EFO 705) Authors: Apiwat Suvagondha 790819 Pattamaporn Soparat 840216 Tutor: Tobias Eltebrandt Title: Creating marketing strategies for wedding business unit of Amari Atrium Hotel Problem: What should be marketing strategies for wedding business unit of Amari Atrium Hotel? Purpose: The aim of our thesis is to analyze the wedding market in Bangkok together with consumer purchasing behavior of Thai’s couple regarding to wedding ceremony in order to create the marketing strategies towards marketing mix (7Ps) for wedding business unit of Amari Atrium Hotel. Method: This thesis will be mainly focused on the information gathering from the primary data by conducting interviews and questionnaires distribution to gain the insight and in-dept information for this market and very useful for the target audience. READ MORE
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5. The Relevance of Coaching for Front Line Receptionists in the Hotel Industry -A study of Scandic Rubinen
University essay from Göteborgs universitet/Graduate Business SchoolAbstract : In hotel organisations, managers use the yearly employee appraisals to give feedback and discuss the goals for future years with their employees. But, is this actually enough? Personnel development should occur on a continuous basis, and the employee appraisals can thus be connected to an overall coaching plan. READ MORE
