Essays about: "luxury-concept"

Found 2 essays containing the word luxury-concept.

1. 1. Luxury Goods in E-Commerce - The Judicial Relevance of the Luxury-Concept when Selective Distriution Networks Prohibit Online Distribution

   University essay from Göteborgs universitet/Juridiska institutionen

   Author : Jonathan Ketto; [2020-04-14]
   Keywords : Selective distribution networks; online distribution; e-commerce; EU competition law; luxury goods; luxury-concept; Article 101 1 TFEU; VBER.;

   Abstract : About: As the Internet has established itself as a major market platform for the distribution of goods, suppliers also have a keen economic interest of making their goods available online. In order to protect the value of luxury goods some suppliers set up selective distribution networks that restrict the online distribution of the goods. READ MORE

3. 2. Value Based Segmentation of Luxury Consumption : Behavior among Iranian Employed Women

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

   Author : Sara Mehrabi; Roxana Zahedi; [2016]
   Keywords : ;

   Abstract : Luxury market has a continuous growth that proves the increasing demand of luxury around the world despite recession or other similar problems. For this reason luxury concept has been studied from several aspects in different regions around the world; but as the concept of marketing and consumer behavior can be customized based on culture and peoples beliefs and values in every region of the world; local studies are necessary for marketers and business owners in order to penetrate in different markets. READ MORE