Essays about: "management dilemma"

Showing result 6 - 10 of 106 essays containing the words management dilemma.

  1. 6. Cultural Impact on Standardization/Adaptation of the Marketing Mix - A Qualitative Study on MNEs in the Sportswear Industry

    University essay from Göteborgs universitet/Graduate School

    Author : Matilda Arvidsson; Ruben Strandberg; [2022-07-05]
    Keywords : The Integration-Responsiveness Framework; Globalization; Localization; Standardization; Adaptation; Cultural Difference; Marketing Management; International Marketing;

    Abstract : In order for an international business to grow and secure competitive advantages, firms have to exploit and expand to new markets and pinpoint the importance of international marketing. Local market demand is highly related to cultural differences and consumer preferences which raises the dilemma whether firms should adapt their marketing mix to the new local market or use a cost-effective standardized model that is based on their host market. READ MORE

  3. 7. There is a Want to Shop Sustainably, but a Need to Order Conveniently. : An analysis of generations X and Z, and their outlook on environmental factors and returns within e-commerce.

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Hanna Gärdhagen; Gustav Hellberg; Melker Lundström; [2022]
    Keywords : Sustainability; Returns; Returns Management; Consumer Behavior; E-commerce;

    Abstract : Background: During the Covid-19 pandemic, there was a boom in the growing market of e-commerce in Sweden,driving change in consumer behavior online. Competition between companies led to more lenient return policies, which also brings an increased probability of return. READ MORE

  4. 8. Managing Mission Drift In Social Business Hybrids : An Exploratory Study On Strategies That Employees Of Social Business Hybrids Apply To Mitigate The Risk Of Mission Drift

    University essay from Jönköping University/JIBS Entrepreneurship Centre

    Author : Kim Naike Bussian; Janina Goettert; [2022]
    Keywords : social entrepreneurship; social business hybrids; mission drift; multiple value creation; social employee; pluralist employee;

    Abstract : Background: Rising global uncertainty and volatility have changed how businesses envision themselves and their future. Particularly Social Business Hybrids emphasize the importance of purpose beyond profit. Their aim is to develop a more inclusive and green economy by pursuing and creating both financial and social value. READ MORE

  5. 9. Blockchain, beyond cryptocurrencies - A qualitative study on how norms and culture influence the adoption of blockchain technology

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Gustaf Tjernberg; Ibrahim Diem; [2022]
    Keywords : Blockchain Technology; Adoption; Norms; Culture;

    Abstract : Through a qualitative study, this thesis aims to examine how norms and culture influence the adoption of blockchain technology. The purpose is to gain in-depth knowledge about the various organizational norms and cultural dimensions that ultimately determine whether or not organizations choose to explore the use cases of blockchain technology. READ MORE

  6. 10. Design of a filament fuser : Reducing 3D-printer filament waste

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Omar Kanbour; [2022]
    Keywords : 3D-printer; splicing filament; firmware; sustainability; mechatronics; 3D-printer; filamentsvetsning; mjukvara; hållbarhet; Mekatronik;

    Abstract : There has been a significant rise of users in the 3D-printer community. A common dilemma amongst users is how to handle spools of plastic filament that does not contain enough filament for an arbitrary print. READ MORE