Essays about: "market research on pharmaceutical industry"
Showing result 1 - 5 of 38 essays containing the words market research on pharmaceutical industry.
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1. Doing Things Right or Doing the Right Things? A qualitative exploration of ethical culture and organizational decision-making in the pharmaceutical industry
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : This thesis investigates the influence of Ethical Organizational Culture (EOC) on Interdepartmental Decision-Making (IDM) through a qualitative case-study of a Swedish pharmaceutical company. Through a qualitative case study, which employs the Ethical Corporate Culture (ECC) model and the Bounded-Rationality decision-making model, the research highlights the complexities faced by pharmaceutical companies at the intersection of ethics and business. READ MORE
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2. Thriving Amidst Complexity: the Dynamics Within the Market of Parallel Imports of Pharmaceuticals in Sweden
University essay from Lunds universitet/ProduktionsekonomiAbstract : Theory on competition within free markets is well developed and creates a fundament on which operational and strategic decisions rest upon. Regulations, such as in the pharmaceutical industry, create a dimension which strongly affects the operations of all organisations within the industry - and thus also the competition. READ MORE
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3. Assessing cost-efficiency in a distribution network with different degrees of centralization : A case study at a Swedish pharmaceutical company
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : The supply chain is multilateral concept, involving all actors partaking in fulfilling customer requests. Within the supply chain, the outbound distribution network is key for achieving profitability as it has a direct effect on supply chain costs and on customer value. READ MORE
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4. Competing on sustainability - A study on stakeholder interaction, becoming truly sustainable and obtaining a sustained competitive advantage in an industry characterized by low sustainability maturity
University essay from Lunds universitet/ProduktionsekonomiAbstract : Although more and more companies are facing increasing pressure to take responsibility for their actions impacting sustainability, the pharmaceutical industry and in extension the cold chain solutions industry, have previously been exempted from scrutiny. Research on sustainability in the industry is lagging, why this master thesis aims to explore how sustainability can be incorporated into the business model while avoiding creating a disconnect between corporate strategy and actual sustainability impact. READ MORE
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5. The Decision Reaching Process within Product Elimination : A case study at PharmaCompany
University essay from KTH/Industriell ekonomi och organisation (Inst.)Abstract : Globalization and market competition drives new product development. As a consequence, companies are forced to eliminate products more frequently. However, the process of eliminating products is often overlooked both in academia and in practice. READ MORE
