Essays about: "performative labour"

Found 3 essays containing the words performative labour.

  1. 1. Teamwork makes the Theme work : A qualitative study on theming and performative labour as a differentiation strategy on SME Cafés in Sweden

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Zeeb Hala; To Quan Luu; [2023]
    Keywords : servicescape; theming; theme; performative labour; aesthetic labour; emotional labour; interaction; teamwork; café; coffee shop; differentiation; differentiation strategy; Disneyization; SME;

    Abstract : Servicescape is a physical setting where the performance, delivery and consumption are exchanged within a service marketplace. It includes sensory components, such as the theme of the place that has a high impact on customer perceptions and purchasing decisions and providing them with extraordinary experiences (Pine and Gilmore, 1999; Zeithaml, Bitner and Gremler, 2009). READ MORE

  3. 2. Expertise and Performative Legitimation in Consumer-led Governance Initiatives: - A Case Study of GoodWeave India

    University essay from Lunds universitet/Statsvetenskapliga institutionen

    Author : Arthur Joseph Kearney; [2020]
    Keywords : Performativity; Legitimation; Child-Labour; GoodWeave; Neoliberalism; Social Sciences;

    Abstract : The following thesis is an attempt to critically analyse the legitimation claims of Private Transnational Governance (PTGs) initiatives targeting child labour in the Indian carpet belt. Drawing upon the concept of performativity, the research will seek to problematize the tendency to perceive legitimacy in the myopic sense of quantifiable ‘inputs’ and ‘outputs’. READ MORE

  4. 3. '...and just set that body on fire!'. Posthuman perspectives on the body, becomings, and sticky encounters in vogue femme.

    University essay from Lunds universitet/Avdelningen för konsthistoria och visuella studier

    Author : Christina Tente; [2020]
    Keywords : voguing; vogue femme; posthuman theory; affect theory; becoming; stickiness; Performing Arts;

    Abstract : This thesis explores aspects of vogue femme as a highly aestheticised, performative, and radically subversive visual phenomenon. The focus lies on the posthuman characteristics of this dance and the possibilities it opens up for becoming-other. Vogue femme first appeared as a competition category at balls during the 1990s. READ MORE